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At the intersection of food, soil, climate, farming and water.

Tom & Sharon Martin

Mountain Lane Farm

Since 2000, the Martin’s have transitioned from a corn-based conventional operation to 100% grass-fed. During the decade their marketing plan has also evolved as well. Near the beginning, their web presence could be seen at eatwild.com and savorwisconsin.com. Within the last year, Tom and Sharon wanted to share content at a portal that they had a say in the content. Thus, the objectives of their project were to create a website that’s 1) professional, with 2) content that’s effective and powerful leading to increased local (within 100 miles in 2010) sales.